The history of Koç Group has been told many times—but never drawn like this.
For Koç Holding's 90th anniversary film, we chose to highlight not just facts and figures, but the dreams that shaped the story—the dreams of those who built this legacy. From Vehbi Koç himself to employees and consumers, every member of the Koç family is represented in this film through their aspirations.
This isn't merely the story of an organization or a conglomerate. It’s a reflection of Turkey’s dreams—and the hardships the country has faced over the past hundred years. We drew inspiration from people who, in a time when loss and surrender were commonplace, chose to rise, to resist, and to rebuild.
The story begins with a simple sketch—a dream—and follows its transformation into reality over time. At the Senior Executives Meeting, this remarkable journey was brought to life through the powerful narration of Halit Ergenç. And in truth, it’s a story we all have a part in.
In the film “Çizgilerle 90 Yıl” (90 Years in Sketches), Koç Group’s incredible journey is more than just history—it’s a lesson for us all: when you hold tight to the right values and never let go of your dreams, someday, a story like this might be told about you.
